The Rolex Cyclops Lens

Is the Cyclops Lens Quintessentially Rolex?

Things change. You adapt. You learn.

First you hate it. The Cyclops date magnification lens. You cannot think of anything but hating it. That ugly blob of sapphire over the date window. That unnecessary disturbance of the sapphire crystal’s clear and flat elegance. That unnecessary magnifier for old people who can’t remember what day it is. It destroys the looks of so many Rolexes. Watches that otherwise could be pretty.


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Vintage Rolex Models

What are Vintage Rolex Watches

If someone speaks of vintage Rolex models he usually does not mean the models from the 1990s and 2000s we described in the last chapter.

Rolex vintage models are considered those classical models from the 1970s and 1960s, some even from the 1950s and -40s. These watches are around 50 years old and are considered valuable, because the extremely robust movements still work as expected and there are not very many of them around, what makes them very collectible and expensive.


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Rolex Models

Rolex Models

Nearly every Rolex watch that matters is called ‘Oyster Perpetual’ before anything else characterizes it more specific like ‘Cosmograph’ or ‘Sea-Dweller’. What is this Oyster Perpetual stuff all about? Was the founder a lover of oysters and ate them regulary every day?

No, of course not. We should not make jokes about Rolex as this swiss stuff is all quite serious.


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What Rich People Do

What Rich People do and What You can Learn from Them

You must understand one thing: To become, be and stay rich you must think and act like rich people do. They absolutely know why they are doing certain things, even if they don’t tell everyone why. The first and most basic mistake poor people make is that they think rich people wouldn’t act reasonable - basically because they themselves don’t.


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The Rolex Explorer

I finally accepted that I had become a Rolex fan. Something I had never expected had come true.

But as I understood now, the simple truth is that the success of Rolex is based mainly on two simple facts: their watches are technically brillant and probably the best on the market. Rolex focuses obviously on the right things people appreciate: reliability, continuity, value. No experiments, no nonsense, no extravagance.

That’s all. That’s what makes great products.


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